Kendall Jenner collaborates with Moon to Launch Vegan Toothpaste & Oral Care Line


American model and television personality Kendall Jenner introduces her latest business venture with MOON Oral Care to launch cruelty-free, PETA validated vegan oral care products.

She declared the new venture through her Instagram to her 108 million followers with the caption: “Excited to launch @moon #moon_partner.”

The new oral care line products are free of parabens and consist of natural ingredients and antioxidants like black tea and cranberry extract, ginseng, echinacea, sea salt, and coconut oil for plaque reduction.

The products include fluoride-free, Stain Removal Whitening Toothpaste which is said to have an instant whitening effect.

The product line also includes the vanilla mint- flavored, on-the-go whitening pen Kendall Jenner Teeth Whitening Pen made from lavender oil and strawberry extract which bring the whitening effect.

Credit: MOON

MOON Oral Care also offers the popularized Activated Charcoal Whitening with a toothpaste that includes Lunar Peppermint flavor. MOON offers a range of other oral care products including floss, flossers, and toothbrushes.

Kendall Jenner collaborated with the CEO of the company MOON, Shaun Neff to venture into the new line of products.

Jenner and Neff | Image credit: MOON

“When we rethink the way things have always been, we’re able to create something truly original. It’s when oral care is reimagined into an experience all its own,” says MOON.

The items, which range from $3.99 for floss all the way up to $19.99 for the whitening pen, are now available on

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